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Local SEO

Get found by the people round the corner.

When someone in your area searches for what you do, you want to be the firm they see first. Local SEO done for tradespeople and small businesses — no jargon, no monthly report you can't read, just more calls from nearby.

Most of your next customers are within a few miles of you, and most of them will find their tradesperson the same way: they type "emergency electrician near me" or "boiler repair Leeds" into Google, glance at the three businesses in the little map, and tap one. If you're not in that map, you're not in the conversation — and it doesn't matter how good you are.

That little map is the map pack, and getting into it is what local SEO is really about. It isn't magic and it isn't a dark art. It's a handful of things done properly and kept up, week after week — which is exactly the kind of dull, ongoing work that gets dropped when you're busy on the tools.

What we actually do

  • Set up and properly optimise your Google Business Profile — the single biggest lever for local ranking, and the one most people leave half-done.
  • Build pages on your website for each service and each area you cover, so you can rank for "drainage in Headingley" as well as "plumber Leeds".
  • Keep your name, address and phone number consistent everywhere online — Google trusts businesses it can verify.
  • Turn your steady stream of Google reviews into a ranking signal, because fresh, frequent reviews push you up the map.
  • Track which searches actually bring work, and double down on those — not vanity keywords that look good on a report and book nothing.

Why most small businesses lose here

Local SEO rewards consistency, and consistency is the first thing to go when you're running a business single-handed. A profile left untouched for six months slides down. A competitor who posts, replies and collects reviews every week climbs past you. It's not that they're better at the job — they're just being seen and you're not.

Because we run this alongside your reviews, your social and your AI search presence, the signals reinforce each other. Reviews feed rankings, rankings feed traffic, traffic feeds bookings. One joined-up effort instead of four neglected ones.

How it works

We start with the free audit — where you rank today, who's beating you, and the gap. Then we fix the foundations, build the pages, and keep the profile fed. You'll see movement on the searches that matter, reported in plain English, not acronyms.

How long until I see results?

Foundations land in weeks; map-pack movement usually builds over two to three months as reviews and pages accumulate. We're honest about the timeline up front.

Do you guarantee page one?

Nobody honest guarantees a ranking — Google decides. What we guarantee is the work that reliably moves the needle, done consistently, and reported straight.

Is this just for tradespeople?

No — any local business that wants nearby customers benefits. Trades, salons, clinics, cleaners, garages. If people search "near me" for you, this is for you.

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See where you rank today

The free audit shows your current position, who's above you in the map pack, and exactly what's holding you back. No jargon, no obligation.

Run my free audit